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What is a CMS (Content Management System)?

What is a CMS (Content Management System)?

Website content management enables the integration of related systems for management, analysis and interpretation of web-based activity  e.g. websites, blogs, webazines, newsletters, social media and email marketing. WCM systems enable businesses to develop analytics, improve customer experience and generate vital data, which impacts multi-media integration, tactical and strategic planning, enabling the knowledge and ability to survive in an increasingly…

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What is Email Marketing?

What is Email Marketing?

E-mail marketing is a low-cost method of communication, which uses technology to allow mass distribution of content, which can also be personalised to address specific customer preferences and needs. E-mail marketing provides an important channel for communication that is widely used. This form of marketing directly engages with customers and can be implemented alongside other marketing communications. E-mail…

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What is a SSL Security Certificate?

What is a SSL Security Certificate?

Secure Sockets layer or SSL certificate is security technology which enables an encrypted link between a server and client using a pair of keys – ‘public’ and ‘private’ which work together to establish a secure connection. SSL is a security protocol that uses algorithms to dictate the encryption for each link and relevant data. From…

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What is a CDN (Content Delivery Network)?

What is a CDN (Content Delivery Network)?

A content delivery network (CDN), also know as content distribution network, involves management of the inter connectivity of cached (stored) web-based data via a number of servers in strategically considered locations like the UK and overseas. CDN enables the management and redirection of content and traffic via various platforms, such as Cloud technology and mobile devices , to improve…

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Website build for the Gordon Poole Agency

Website build for the Gordon Poole Agency

Gordon Poole Agency (GPA) is the UK’s premier talent agency and were looking for a new website and hosting. Working with one of our SEO and creative partners they had clear design concepts that needed turning in to a functional user interface that work across all devices using the WordPress web content management application. The…

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